Most valuable clothing brands worldwide in 2024

The statistic shows the brand value of the leading apparel brands worldwide as of 2024. Nike was the the most valuable clothing brand worldwide with a brand value of about 71.6 billion U.S. dollars that year.

The apparel industry

The global apparel industry is set to continue to grow at a healthy rate, with the revenue of the apparel market worldwide forecast to total almost two trillion U.S. dollars in 2028. The apparel industry is of great importance to the global economy in terms of trade, employment, investment and revenue. The industry has short product life cycles, vast product differentiation and is characterized by great pace of demand change coupled with rather long and inflexible supply processes. Even the best-known brands have to work hard to maintain their share of the market. Consumers are demanding more versatile wear with wider functionality, which means retailers need to continue producing new styles of apparel.

Nike's financial figures

The top ten leading apparel brands were dominated by sportswear brands, with Nike leading the way. Nike also generated the highest revenue of leading sportswear brands in 2023 with more than 51 billion U.S. dollars. Nike has many iconic product lines, such as the famous Air Jordan sneakers. This also demonstrates their strategy of sponsoring high-profile athletes.